Privacy Policy

Privacy Policy

First of Let you know that at Shadi.Today, we give a high value on your privacy, and as such, we are committed to being transparent regarding our collection, utilization, and sharing of your personal information. This policy aims to clarify the following points
1. What personal information does Shadi.Today collect from you?
Shadi.Today operates as an advertising platform specializing in targeted advertising services, specifically for the purpose of facilitating matchmaking for marriage purpose (“Service”). To facilitate the provision of these services, it is necessary for you, as a User/Member/Marriage Bureau Partners, to submit certain personal/client information. This information is then displayed on the Site in your name to assist in the search for a compatible life partner hence it is available for all who are looking a match similar to you. By consenting to the collection, processing, and sharing of your personal information, you authorize us to do so with other users/members for the purpose of providing the service. If you do not want to disclose any such information, please do not submit your it here.
Shadi.Today collects personal information through three primary channels:
       i.          Information you submit voluntarily.
      ii.          Information not directly submitted by you.
    iii.          Information received through others.
Information you submit voluntarily -
To avail the services, we offer, you are required to provide the following information:
a.      During the registration process, you will share personal details such as your name, gender, date of birth, contact information, educational qualifications, employment history, photographs, marital status, and interests. Additionally, you will provide sensitive personal information, including identity proofs.
b.     For availing a paid service, you will be required to share sensitive personal data such as your bank account details, debit or credit card numbers, or UPI information, for payment purpose.
c.      Testimonials submitted by you, including your photographs and success of match making or finding a soulmate, will also be collected.
d.     Information voluntarily submitted while participating in our surveys, our contests, our promotions, or our events.
e.      Information provided to our customer care team. This information is utilized for monitoring, training, and enhancing the quality of service.
f.       The option to share interesting profiles with contacts via WhatsApp / e-mail.
g.      Information shared through chats and messages with other users, as well as the content you post, will be processed as part of this service.
ii. Information Not Directly Submitted by You -
User Activity
We may gather information regarding your activity on our services, including login times, features utilized, searches conducted, clicks, and pages visited. Additionally, we record interactions with other users, including messages exchanged if any.
Device Information
We may collect information about the devices you use, such as IP addresses, device IDs, types, specifications, app error reports, browser types and versions, operating systems, identifiers related to cookies or other technologies that uniquely identify your device or browser.
iii. Information Received through Others -
In addition to the information you directly provide, we also receive information about you from third parties, including
Social Media
You have the opportunity to utilize your social media credentials, such as Google SSO / Apple ID /Facebook ID /  to establish and access your Shadi.Today account. This feature not only simplifies the process of remembering additional login credentials but also enables the transfer of certain information from your social media accounts to us.
2. Utilization of Collected Information
The collected information is employed in the following manners:
a.      Provision of customer support services.
b.     Management of the user's account.
c.      Utilization of data submitted by the user to facilitate the provision of the Service.
d.     Communication with the user through email and telephone regarding services, promotions, or offers that may be of interest to them.
e.      Recommendation of relevant matches to the user and presentation of the user's profile to other users.
f.       Research and analysis concerning the user's utilization of our services to enhance the delivery of services through Artificial Intelligence (AI) and Machine Learning (ML).
3. Who can share these information’s collected from you ?
Except for instances where you have been explicitly notified on the website or as detailed in this privacy policy, we do not sell, rent, share, trade, or distribute any of your personal information.
       I.          With law enforcement agencies - We are obligated to disclose your personally identifiable information in accordance with legal requirements and when we deem such disclosure to be necessary for the protection of our rights, the interests of other members, the protection of you, or in compliance with a judicial proceeding, court order, or legal process served upon us.
     II.          With our service providers and partners - In collaboration with our service providers and partners, we may engage third-party entities for the provision of website and application development, hosting, maintenance, backup, storage, payment processing, analysis, and various other services. This may necessitate the access or utilization of information pertaining to you. If a service provider require access to your information to fulfil services on our behalf, they do so under explicit instructions from us, which include policies and procedures aimed at safeguarding your information. All service providers and partners agree to stringent confidentiality obligations and data protection measures.
    III.          With other users - We share the information you provide with other users to facilitate the services. The information we share is provided by you and it is important to be mindful of what you share with others. You have the ability to manage your privacy settings by accessing the “settings/privacy option” page.
   IV.          Moreover, the privacy control mentioned earlier also grants the following rights to members from different countries:
a.      The right to examine your information’s. Depending on the privacy laws in your area, you might have the ability to inspect the personal data we maintain on you (this could be referred to as the right of access, right of portability, or similar terms). You can request a copy of your personal data by submitting such a request.
b.     If you believe that the data we have on you is no longer relevant and wish to have it removed or object to its use, please reach out to us to proceed with this. Please be aware, however, that we might need to keep certain data for record-keeping, to finalize transactions, or to fulfil our legal duties and comply with local laws.
c.      If you want to receive information about another user, such as a copy of any messages they sent you through our platform, the other user must contact us and give their written permission before we can share this information with you.
d.     You are entitled to revoke your consent or choose not to share your data with our third-party services by opting out of data processing. Please note that opting out means your profile will be deleted as we won't be able to offer our service to you without your personal identifiable information.
e.      Additionally, we might not be able to fulfil certain requests to object to the processing of personal information, especially if doing so would prevent us from providing our service to you. For example, we cannot offer our service without your date of birth, gender, or contact information.
To ensure your safety and the safety of all our users, we may ask you to provide proof of identity to meet your requests.
4. How do we protect your information’s?
We implement security measures to safeguard your information’s, but it's important to note that no security system is completely fool proof. Given the nature of the Internet, we can't guarantee absolute safety for your data while it's in transit or while stored on our systems or in our possession. When you provide our payment gateway partners with sensitive details, such as a credit card number, our payment collection banks / companies encrypt this information using the latest industry-leading encryption software to ensure its protection. We adhere to established industry standards to secure the personal information you submit to us. All of your data, not just the sensitive details mentioned, is restricted within our facilities. Access to your personal information is only granted to employees who require it for their job duties.
If you have any inquiries regarding the security measures in place on our website, please feel free to email us at Help@Shadi.Today
5. How long do we retain your data?
We retain your personal information only until you are using our service or until it is legally required or permitted. In reality, we delete or anonymize your data upon account deletion, unless there is a legal mandate, the need to prevent fraud, the necessity to protect our website's integrity and users, to settle disputes, enforce agreements, support our business operations, and to further enhance our services. We keep data for the purpose of improving our services, and we only use this data for analysing the usage of our services, without delving into personal details about you.
6. Cookies and Tracking Tools.
We, along with our third-party partners, such as our advertising and analytics partners, may employ various technologies like cookies etc. to gather information about you and your online behaviour. For more details on why we use cookies and how you can manage their use through your browser settings and other tools, please refer to our Cookies Policy.
7. International Data Transfers.
We collect data from around the world and primarily store this data in India. However, we may transfer, process, and store your data outside of your home country for the purposes outlined in this policy. Information collected within the European Economic Area (“EEA”) might, for instance, be moved to countries outside of the EEA for the purposes described in this policy. Whenever we transfer your data, we ensure it is adequately protected and do so in accordance with standard contractual data protection measures.
8. How will I be informed about any updates to Shadi.Today's privacy policy?
Whenever there will be any modifications to our privacy policy, we will distribute an email notification to keep you informed about the changes. This includes details on the information we collect, how it's utilized, and under what conditions, if any, it's shared. We may decide to use personal information in a way that differs significantly from how it was initially collected, we will notify you via email. You will have the option to choose whether you agree to this change in our usage of your information.
9. How can I get in touch with Shadi.Today?
Should you have any inquiries regarding our privacy policy, the operations of our site, or your interactions with our website, please feel free to email us or contact us at the provided address.

www.Shadi.Today
Grievance Officer,
M/s Lord Shani Dev (Shani Peeth Temple Matrimonial Services)
16/24, Lower Ground Floor, East Patel Nagar,
New Delhi – 110008
INDIA